Outsource Microsoft Advertising
When you think of a search engine, you think of Google. While Google is truly the market leader in this area, it is not the case that other search engines are completely unimportant. For example, in B2B and international markets, Microsoft Advertising is widely used. Microsoft Advertising was formerly known as Bing Ads. As a company, it can certainly be interesting to delve into this and get started with it. This form of advertising is very interesting, partly thanks to the low click prices.
Do you want to give your company a boost? Let ROXTAR become your Microsoft Advertising partner! We are happy to help you on your way and offer support to help your company grow. Interested? Feel free to contact us to discuss the possibilities. Want to know more about Microsoft Ads first? We’ll tell you more about it below.
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Free Strategy Session
Do you want to take your website to the next level? Request a free strategy session now.
What does Microsoft Advertising involve?
Is Microsoft Advertising interesting for your company? Fortunately, we can tell you exactly what Microsoft Advertising actually entails. It is Microsoft’s PPC advertising program. This channel makes it possible to place various advertising formats in the network of the search engines Bing and Yahoo!. So you don’t advertise on Google, but on the other two frequently used search engines. You can compare Microsoft Advertising with the Google Ads system, because it has a lot in common.
Until the end of April 2019, this form of advertising was also called Bing Ads. This is no longer the case, because the name Microsoft is already very well known. That’s why they decided to continue under this name.
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What makes Microsoft Advertising interesting?
When we talk about Microsoft Advertising, we are talking about Bing Advertising and Yahoo! Advertising. If you use Google AdSense, for example, you may not reach your target group or audience as well. Microsoft Advertising is definitely worth a try. This allows you to show your advertisements to a different target group in no time.
The more people who see your advertisements, the better it is for your company. This leads to more conversion and will therefore help to better market your company. In addition to the fact that this advertising form enables you to reach the target group better, it also has other advantages. Below we have listed more advantages for you to give you a good idea of this.
If you want to experience less competition, consider using Microsoft Advertising. Microsoft Advertising is currently on the rise, so you can now benefit from the fact that there are fewer competitors. In contrast to Google Ads, which is already used by many companies, your company can stand out by choosing Microsoft Advertising. This way you let your company stand out and you reach the right target group faster.
Is Microsoft Advertising worth it for your company?
Our experts will find out!
You benefit from a lower Cost per click
One of the biggest advantages of Microsoft Advertising is that you benefit from a lower Cost Per Click (CPC). By CPC we mean the costs per click. With Microsoft Advertising, these costs are a lot lower than, for example, Google Ads. This is because fewer companies use Microsoft Ads. The difference is currently enormous.
The CPC for Microsoft Ads is about 70% lower. In other words: more clicks for less money. And the more clicks, the better! The costs of this channel are therefore much more attractive than Google Ads. If your company gets traffic from Bing and you want to focus on this, this is a nice bonus.
Everything you need to know about Microsoft Advertising / Bing Ads
Voor wie is Microsoft Advertising geschikt?
Wat is het verschil tussen Bing Ads en Microsoft Advertising?
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It is easy to combine with Google Ads
Another reason to choose Microsoft Advertising is that it is easy to combine with Google Ads. If you have set up campaigns in Google Ads, you can easily import them into Microsoft Ads. This means you don’t have to create new campaigns every time. This makes it a good way to expand your advertisements. This way you can continue to use both channels to appeal to your target group as well as possible.
It is very user-friendly
Another nice advantage of Microsoft Advertising is that it is very user-friendly. Although it may take a while before you know where to look, it is generally quite clear. This ensures that it is not difficult to use, so you can quickly get started with it yourself. You can quickly switch between accounts and easily access various tools.
The design ensures that you can work in a target group-oriented manner. Moreover, it is an advantage of Microsoft Advertising that you can advertise with this channel at the ad group level. This is in contrast to Google Ads, where most settings are set at the campaign level. If you wanted to do this with Google Ads, you would have to create a whole new campaign. This is not the case with this channel.
In short: enough advantages that you can benefit from if you choose to advertise via this channel. Also because this form of advertising is not yet very popular compared to, for example, Google Ads, you can currently get a lot of benefit from it. So it is certainly worth checking whether it is relevant for your company.
Why you should outsource Microsoft Advertising
It is an option to investigate all the possibilities of Microsoft Advertising yourself. However, this can be a time-consuming process, especially if you have no experience in this at all. If you prefer to outsource this process to professionals, that is of course possible. This way you can continue to focus on the core tasks of your company and this form of advertising will be taken out of your hands.
In addition, outsourcing has the advantage that you can benefit from the expertise of specialists. Have you made a decision and are you going to outsource Microsoft Advertising? Then ROXTAR is the right place for you. Our experts set up targeted campaigns that will help your company grow!
Are you currently advertising on Microsoft Ads, but it is not going quite as you would like? Then you have also come to the right place. Perhaps you notice that campaigns are not scoring well and you could use some help with this. After all, it is a shame to advertise without achieving any success. If this is the case, choose ROXTAR. We can support you in this. With us, your campaigns are in good hands.
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We are always motivated to achieve the best result for our customers.
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The advantages of outsourcing Microsoft Ads to ROXTAR
If you are looking for a partner to outsource your Microsoft Ads campaigns, you have come to the right place. But why should you choose us? We have listed a number of reasons for you below!
- Team of experienced PPC experts who can further optimize your campaigns
- Involved and easily accessible
- Always results-driven
- Always deliver quality
- Transparent and clear in what we do
- Only satisfied when you are
- Sustainable towards our relationship and towards the environment
How we work for you
The functions that Microsoft Advertising offers are very similar to the functions of Google Ads. The costs are incurred when someone actually clicks on the advertisement and not when the advertisement is only displayed. If you choose us for help with Microsoft Ads, we would like to take you through the process. We are transparent and clear in what we do, with the aim of making it as understandable as possible for you. Our campaign managers will do everything they can to set up a targeted campaign for your company.
This campaign should be clear and conversion-oriented, with the aim of growing your company and providing an extra revenue stream. Whether you already use Microsoft Advertising or want to get started with it, we offer you the support you need!
Has it become clear that you could use some help with your campaigns? Then contact us quickly! Our campaign managers ensure that your company gets the campaigns it needs to reach your target group. First of all, make sure you have a clear picture of your marketing objectives and target groups. Then we will advertise to reach your potential customers.
Our experts will take the necessary steps together with you to achieve this. You can contact us not only for setting up successful campaigns, but also for implementing search, shopping or remarketing campaigns. We do everything we can to achieve a high return and get the most out of Microsoft Ads.
Is Microsoft Advertising suitable for every company?
In principle, every company can benefit from this Microsoft Advertising, but the advertisements are mainly suitable for the B2B market. To determine whether this channel can be beneficial for you, it is smart to analyze the traffic from Bing to your website. If this traffic is relatively high, it is a smart move to use Microsoft Ads to appeal to this target group as well.
As you can see, analyzing the traffic from Bing is therefore important to do. We hear you thinking – yes, but how should that be done? – don’t worry, we have all the knowledge in-house to figure that out for you. Based on the results, we will give you good and honest advice. Thanks to our years of experience, we know better than anyone when it is time to start using Microsoft Advertising.
The other online marketing services that we can offer you
In addition to Microsoft Advertising, ROXTAR also focuses on all kinds of other online marketing services. You can also contact us for social media advertising, search engine optimization, Google Ads and web development. Whether you want to have a website built for your company, have your website optimized, want to focus on search engine optimization or need help with advertising on social media: we are the right party that can help you on your way. ROXTAR lets your company and turnover grow!
Contact us for the possibilities
Have you become enthusiastic about Microsoft Advertising, one of our other online marketing services or a combination of these? Then please contact us so that we can discuss the possibilities with you without any obligation.
“But what about…?” If, in one way or another, you still have a question, ROXTAR also offers support. You can contact our specialists by calling the following telephone number: 0031 850 600 870 or by sending an email. You can also use our Bot, which can be found in the bottom right of your screen. Via this Bot you can send us a WhatsApp in no time. We will then do everything we can to answer it as quickly as possible.
Free Strategy Session
Do you want to take your online marketing to the next level? Request a free strategy session now.
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Peter
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