De Wifi Specialist

ROXTAR - Online marketing

Case The Wifi Specialist

More visibility, more customers, lower conversion costs

I can advise ROXTAR to other self-employed people who want to outsource the task of finding new customers
De Wifi Specialist Owner

The Wifi Specialist, a case study presented by ROXTAR, takes a look at the transformation of the online environment of The Wifi Specialist.ROXTAR, specialized in online marketing, has not only played a role in improving the online presence of De Wifi Specialist, but has also made valuable contributions in the field of SEO and SEA.Discover how this collaboration has led to demonstrable results and increased visibility for De Wifi Specialist.

I want to grow too!

SEO & SEA

More visibility, more customers, real growth

ObjectiveSpecialist wanted to become easier to find for relevant keywords and services within WiFi installations for both consumers and companies. The focus was on attracting more quality traffic via Google, increasing conversions and structurally reducing costs per conversion via SEA.We aimed for growth in organic traffic, higher visibility on product and brand terms and a constant influx of requests and customer contact.

OBJECTIVE

The Wifi Specialist wanted to become more visible for important keywords and services surrounding WiFi installations, for both consumers and companies. The emphasis was on generating more quality traffic via Google, improving conversions and structurally reducing costs per conversion via SEA.We aimed for an increase in organic traffic, higher visibility of product and brand terms and a constant influx of requests and customer contact.

APPROACH

To achieve these objectives, we have combined a strong SEO strategy with a conversion-oriented SEA approach. In the field of SEO, we increased findability by bringing relevant keywords to the top 10 positions in Google, improving content and doubling the domain authority. Technical optimizations and targeted link building strengthened both the online visibility and credibility of De Wifi Specialist. At the same time, we have set up SEA campaigns, based on detailed analyzes of the target group and competition. Campaigns were segmented by search intent and conversions were closely monitored, from website visits to concrete requests for WiFi installations. Continuous optimization ensured that the advertising budget yielded optimal returns and the costs per conversion decreased significantly.

RESULTS

The combined SEO and SEA approach yielded impressive results: 40+ keywords in the national top 10 of Google 76% increase in organic traffic 171% doubling of the domain authority −51% decrease in costs per conversion Significant increase in the number of requests and customer contact Thanks to this strategy, De Wifi Specialist achieved sustainable online growth, higher visibility and measurable results in both traffic and conversions.

I want to grow too!

-51%

The costs per conversion for The Wifi Specialist have fallen by 51% thanks to our effective campaigns!

40+

We have helped De Wifi Specialist to more than 40 national top 10 positions in Google!

76%

Organic traffic to The Wifi Specialist website has increased by 76%.

171%

The domain authority of De Wifi Specialist has doubled!

Do you also want such results?

Questions? Call Don
I want this too

Meet our team

Team ROXTAR - Don

Don

Online Strategist

Team ROXTAR - Sherelle

Sherelle

Office Manager

Juliëtte

Relationship Manager

Bram

AI & Performance Specialist

Juul

SEO/GEO Specialist

Seppe

Web Developer

Online Marketing bureau Amsterdam

Thijs

Process Manager

Online Marketing bureau Amsterdam

Sjoerd

Web Developer & Designer

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