Verkoopjeautoaanons.nl

ROXTAR - Online marketing

Case Verkoopjeautoaanons.nl

More results, lower costs per lead and a top position in Google

ROXTAR mainly helps us with knowledge that we do not have in-house
Verkoopjeautoaanons.nl Owner

Verkoopjeautoaanons.nl is part of Johan Meure in Purmerend and is the destination for car sales in the Netherlands!With more than 35 years of experience in the automotive industry, they offer you an effortless and personal way to sell your car, without an intermediary.Our enthusiasm for this project has driven us to strengthen the website with the power of SEO and SEA, and we’ve even added a touch of web development to make your selling experience even better.

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From online findability to explosive growth

ObjectiveVerkoopjeautoaanons.nl wanted to be found better for competitive search terms such as “sell a car” and at the same time significantly increase the number of conversions.The focus was on realizing more qualitative requests via Google, at a lower cost per conversion, while significantly increasing the authority and visibility of the domain.

OBJECTIVE

Verkoopjeautoaanons.nl wilde beter zichtbaar worden op competitieve zoektermen zoals “auto verkopen” en tegelijkertijd het aantal conversies aanzienlijk laten groeien. De focus lag op het genereren van meer kwalitatieve aanvragen via Google, tegen lagere kosten per conversie, terwijl de autoriteit en online zichtbaarheid van het domein sterk verder moesten worden vergroot.

APPROACH

We started with a targeted SEA strategy in which we set up, tested and optimized campaigns based on search intent, target groups and landing pages.By continuously analyzing data, we focused on conversion rate and costs per conversion, after which we further scaled up successful campaigns.At the same time, we rolled out a targeted SEO strategy around “car sales” in combination with different locations.With strong content, technical optimization and an effective link building approach, the domain authority grew significantly.We also developed a custom license plate checker with a link to the RDW API, so that visitors immediately receive vehicle data and a value indication.This lowered the threshold and significantly increased the willingness to convert.

RESULTS

The combination of targeted SEA campaigns, a strong SEO strategy and custom web development has led to exceptional growth within 12 months.The number of conversions increased by 475%, while the cost per conversion decreased by 79%.In addition, organic traffic grew by 86% and domain authority increased by as much as 333%.The marketing approach has not only become more effective, but also considerably more efficient.Verkoopjeautoaanons.nl now has a scalable online growth system that structurally generates new requests at lower costs and with a strong, sustainable position in Google.

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Meet our team

Team ROXTAR - Don

Don

Online Strategist

Team ROXTAR - Sherelle

Sherelle

Office Manager

Online Marketing bureau Amsterdam

Seppe

Web developer

Online Marketing bureau Amsterdam

Juliette

Project Manager

Online Marketing bureau Amsterdam

Bram

Online Advertising Specialist

Vazja

SEO Specialist

Online Marketing bureau Amsterdam

Juul

SEO Specialist

Online Marketing bureau Amsterdam

Sjoerd

Web Developer & Designer