As a business, you can hardly avoid it these days: social media. Because many people now use social media platforms, it’s good to respond to this with your business. This is possible for free by posting regularly, but you also have many paid options. When you choose social media advertising, this has many benefits for your business. For example, it can help expand your customer base, increase traffic to your website and generate revenue growth.

Free Strategy Session

Do you want to take your social media to the next level? Request a free strategy session now.

Free Strategy Session

Do you want to take your social media to the next level? Request a free strategy session now.

Social media advertising isn’t something you just do – it requires knowledge. Since each platform also has different advertising options, it can be difficult to learn all of this. Learning about social media advertising takes a lot of time and effort. If you want to keep focusing on your business’s core tasks, then outsourcing is the right choice. ROXTAR is the right place for this. Outsourcing saves you time and you also benefit from the expertise of specialists in this field.

Interested in support from ROXTAR? Contact us quickly, and we’ll schedule a completely non-committal conversation. Would you like to know more about the possibilities of social media advertising first? Then keep reading – below we’ll tell you everything about it.

The popularity of social media has grown enormously in recent years. That’s not without reason, of course. Because it’s so popular, it’s important for your business to respond to this. It’s a good way to reach your target audience. Additionally, social media pages of brands, for example, are the second most consulted source when searching for a new brand. Being findable on social media is therefore important. Without social media pages for your business, you miss quite a few opportunities. We list some benefits of social media for businesses below:

Powerful way to build a recognizable brand
The way to achieve great reach
A good way to get close to your target audience
Opportunity to express personality

Not only is it important to use social media platforms with your business, advertising on these platforms also has many benefits. Through social media advertising, it’s possible to reach many people at once and target them. There’s a good chance your target audience is online, so you reach the right people with your paid campaigns. Additionally, it’s an advantage that online advertising is measurable, which ensures you stay informed about your campaigns’ performance and can improve them if necessary.

Do you have little knowledge of social media yet? Then it’s good to know which platforms are worth considering. Platforms you can definitely think of are Facebook, Instagram, Snapchat, TikTok, LinkedIn and Pinterest. Which channels are actually useful for your business depends on factors like the industry you operate in and your target audience. For example, platforms like Snapchat and TikTok are very suitable for advertising if you want to reach young people. Facebook and Instagram are generally very popular, so advertising on these platforms is a good choice anyway.

Each channel offers its own advertising opportunities. ROXTAR specializes in social media advertising on all these platforms and knows well which advertising formats fit your business objectives. Need advice on which platforms are most suitable for your business? Feel free to contact us. With our years of experience, we can advise you well on this. For more information per platform, you can also check out our various social media advertising services.

Social media advertising involves a lot. If you have to get started with this yourself, it can be a process that requires a lot of time and effort to achieve success. Outsourcing social media advertising is therefore a smart option. ROXTAR is the right party for this. With our extensive knowledge of social media and storytelling, we know like no other how to put your business in the spotlight on social media. We’re here for small businesses, SMEs and large companies.

ROXTAR helps your business grow and achieve success. Social media plays a major role in this. Whatever social media platform you want to advertise on, ROXTAR is the right party for this. Why? We’re happy to explain:

With us, your social media campaigns are in good hands. We work accurately and effectively for you to really get the maximum out of it. Is a campaign not performing as we expected? Then we optimize it to improve performance. With a team of experienced specialists with years of experience, we know well by now what works and what doesn’t, so you can assume that your campaigns will deliver good results.

We find it important to involve you in this process, whether you already have some experience in social media advertising or not. Our approach is therefore transparent and clear. When setting up effective campaigns, we naturally take your possible wishes into account.

If you choose to outsource to ROXTAR, expect us to do everything to make it as clear and understandable as possible for you. We find it important not only that the campaigns score well, but also that you have a good picture of what we do. We keep you informed by regularly sharing reports with you. This gives you a handy overview of performance. If you have questions about this, we’re happy to substantiate this report for you.

You can come to us for all your questions about social media advertising or our other online marketing services. We’re available five days a week with support, for any question.

Engaged & accessible

We are proactive, can switch quickly and are easily accessible.

Always results-driven

We are always motivated to achieve the best result for our customers.

Transparent & clear

No abracadabra. We show everything we do and always as clearly as possible.

We make online marketing fun

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Do you choose to work with us? Then we get to work creating effective social media campaigns that you can score with. Curious how we approach this? Below we share our step-by-step plan, so you get a better picture of how we work for you when you choose us as your social media advertising partner.

Step 1

The Planning

With social media advertising, we always start with planning. This planning consists of defining target audience profiles. We do this based on geography, demographics and interests. Once we’ve done this, we look together at how much budget is needed to achieve the desired result.

Step 2

setting up the campaign

Have we determined a budget? Then it’s time to actually set up the campaign. We do this based on our best practices and insights. We ensure a clear, structured campaign.

Step 3

campaign management

After the campaign is published, it’s not like we don’t look at it anymore. Analyzing the campaign is precisely of great importance to score better. Campaign spending is continuously analyzed and optimized by us. We do this not only to achieve better performance, but also to prevent budget waste.

Step 4

performance reporting

Reports are provided that assess overall performance and contain in-depth data analysis, along with recommendations for improving campaign performance.

Organic posts and paid advertisements

If you’re an online retailer or marketer, you know how powerful organic posts and paid advertisements can be for driving traffic to your website. Facebook recently introduced a new ad type that turns your social media strategy upside down: Facebook Shopping ads.

Social media advertising has a few important benefits, namely:

Generate more traffic to your website

Social media advertising is not only a way to convey your message to the target audience, it also ensures you can generate more traffic to your website. And this is great, because the more visitors you have on your website, the greater the chance of conversion. Advertising is therefore a very effective way to increase the number of website visitors.

Collecting contact information

Besides more traffic to your website, you can also more easily collect contact information with the help of social media ads. With a campaign, it’s possible to link to a contact form, for example. This way, people can fill in information when interested that comes in handy for you as a business. You can quickly make contact by calling or emailing. Generating new leads is therefore very possible with the help of a good social media campaign.

Growing your fanbase

Besides more website visitors or new leads, social media advertising can also help you grow your fanbase. And the larger your fanbase on social media, the more likes you have and the more your page is viewed. This can again lead to revenue increase because you’re popular on a certain platform. Growing your fanbase is especially possible on platforms like Facebook, Instagram and TikTok.

Other methods to reach more potential customers

Social media advertising is a good way to reach potential customers, but this is also possible in other ways. If you want to grow your business online, it doesn’t hurt to supplement social media advertising with these other online marketing methods. Think of methods like search engine optimization, search engine advertising and web development.

When we talk about search engine optimization, we’re talking about ranking higher in search engines. Factors that play a major role in this include the technical part of your website, SEO texts and link building. Think of search engine advertising as services like Google Ads, Google Shopping Ads and Microsoft Advertising. Web development includes services like creating a website or webshop, website optimization or web hosting. You’re at the right address at ROXTAR for all these services.

Not only are we specialized in social media advertising, but you can also come to us for many other online marketing services. Outsourcing a combination of various online marketing services ensures that your online visibility grows very quickly. And the better your online visibility, the more success you achieve with your business. So if you’re still making little use of online marketing, now is the time for change. When you don’t use this, you fall behind the competition and miss quite a few opportunities. That’s a shame, because it can be different! Outsource your online marketing to ROXTAR, and we’ll ensure it’s taken to a higher level.

Contact our specialists

Do you want to start working with us in the field of social media advertising or are you interested in one of our other online marketing services? Contact us quickly, so we can schedule an appointment to discuss the possibilities completely without obligation. You can contact us by calling 085 060 0870 or sending an email. Want to quickly send us a WhatsApp message? You can do that at the bottom right of your screen.

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Do you want to take your online marketing to the next level? Request a free strategy session now.

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