Outsource LinkedIn advertising
LinkedIn is a social media channel already used by many people and companies today. It is therefore a very interesting channel for your company to reach your target audience. The advertising opportunities for this platform are constantly expanding, which means a lot is possible nowadays to effectively engage your target audience with this platform. LinkedIn advertising is a smart move because it offers many benefits. If you want more information about this form of advertising, read on. We’ll tell you all the ins and outs here.
While you can get started with LinkedIn ads yourself, you can also have the experts at ROXTAR do it for you. We are happy to help you achieve your goals and set up high-performing campaigns. Are you already convinced that you want to get started with this and would you like to outsource these ads? Then contact us quickly, so we can start working for you as soon as possible. You’ll see great results coming in no time!
Free Strategy Session
Do you want to take your website to the next level? Request a free strategy session now.
Free Strategy Session
Do you want to take your website to the next level? Request a free strategy session now.
What kind of platform is LinkedIn?
LinkedIn is a social media channel suitable for business use. While it’s possible to advertise on Facebook, Instagram, Pinterest, Snapchat, and TikTok, LinkedIn is also a platform where advertising as a company is a good move. It is a very interesting platform for B2B companies, partly due to the fact that the target audience on this platform is easy to reach and the conversion rate is high. Of course, you can get started with LinkedIn advertising yourself, but outsourcing it to ROXTAR will save you a lot of headaches!
The different types of ads in LinkedIn advertising
As we mentioned earlier, the range of advertising options for this platform is constantly expanding. This means you have a wide choice, and it can be difficult to determine which is most suitable for your company. It’s quite possible that you can’t see the forest for the trees with all these options. If you outsource LinkedIn advertising to us, we will work with you to find the perfect ad format. The better the ad format matches your company and your goals, the higher the chance of conversion. What types of ads could you consider? You can choose from the following options:
- Single image ads
- Carousel ads
- Video ads
- Text ads
- Spotlight ads
- Message ads
- Conversation ads
As you could read above, there are many types to choose from when advertising on this business platform. It is possible to choose one format, but combining various formats to effectively reach the target audience is also an option. To give you a better idea of what these different ad formats entail, we provide a brief explanation for each type below.
Single image ads
This type of ad pretty much speaks for itself. By this, we mean a format where an image is used for advertising. By using just one image, it’s possible to convey the message effectively. Make sure to create a catchy, beautiful design so that people become interested and are inclined to take quick action.
Carousel ads
When we talk about carousel ads, we are referring to ads that use multiple images. If you find it difficult to convey a message with just one image, then this is a format you can greatly benefit from. With this, you can place multiple images to optimally convey your message.
Video ads
As the name suggests, this format involves an ad with video. This is definitely worth considering, as a video can help you explain your message well. This can be useful, for example, if you want to explain a product or a specific service better and one or more images are not enough. If you choose this form of advertising, it is advisable to use a short video. The longer the video, the fewer people will watch it all the way through. So keep it short and powerful.
Text ads
Another form of advertising on LinkedIn that is definitely worth considering is advertising with text. If you use text for your ad, however, it is important to ensure good content. At ROXTAR, we know all too well how to write catchy and original content that truly appeals to the target audience and prompts them to take immediate action. Good copywriting is essential to achieve this. A catchy text, without spelling and grammar errors, that also looks professional – you can safely leave that to ROXTAR!
Spotlight ads
You use a spotlight ad to announce something, such as a product, service, or event. It is an ad that uses a so-called call-to-action, with the aim of immediately converting interested parties.
Message ads
A form of advertising on LinkedIn you might also consider is message ads. With these, you advertise directly in the inbox of people in your target audience. It is possible to personalize your message so that it doesn’t immediately seem too much like an advertisement. The more personal the message, the greater the chance that people will take action.
LinkedIn advertising tips
To achieve good results, there are a few tips that are good to keep in mind. We’ve listed a few for you below.
- Don’t make your target audience too specific. If you do, the chance of achieving conversions is smaller. So make the target audience a bit broader so you can reach a larger number of people. For text ads, you can think of a number around 50,000, and for message or conversation ads, you could consider something between 10,000 and 20,000.
- Pay per click if you want to achieve many conversions. You have the option to pay per click or to pay per 1000 impressions. It is advisable to pay per click if your goal is to achieve many conversions with your campaigns.
Keep testing a lot and compare ad formats. If you start with LinkedIn advertising yourself, it’s a matter of a lot of testing to see what works best. Therefore, try out different ad formats to see which ones perform best. Evaluate the performance and make adjustments to make the next campaign even better. If you want to save time and money, it’s better to outsource it to ROXTAR.
Why should you outsource LinkedIn advertising?
It is an option to start with LinkedIn advertising yourself. However, it can take a while to master it completely. There are several advantages to outsourcing LinkedIn advertising. ROXTAR is the right place for this. We are happy to help you achieve your goals. Why should you outsource LinkedIn advertising?
- You save time, money, and effort
- You can continue to focus on your company’s core tasks
- Benefit from the expertise of specialists in this field
- Get the most out of your campaigns
Curious how we can help you further?
Determine why you want to advertise on LinkedIn
If you plan to advertise on this platform, it’s smart to set a goal. What do you want to achieve with your ads? Is your goal to gain brand awareness, or do you find it important to generate leads? Having a goal in mind makes it easier to advertise in a targeted way, whether you do it yourself or outsource it.
Why outsource LinkedIn advertising to ROXTAR?
Are you considering outsourcing LinkedIn? Then ROXTAR is the right choice for you. We’d be happy to tell you why you should partner with us. Firstly, we are extremely dedicated and accessible. We believe it’s important to be proactive and quickly answer all your questions. Additionally, we always work results-oriented. We do everything we can to maximize results and achieve the best possible outcomes for you. Another reason to make us your LinkedIn advertising partner is that we are transparent and clear. We show you step-by-step what is happening and are clear about our working methods.
If you choose us, you can count on your campaigns being in good hands. ROXTAR has an experienced team that is continuously optimizing campaigns. We do everything we can to make your campaign run as smoothly as possible. Thanks to our extensive experience in online marketing, we know exactly what it takes to make your LinkedIn ads a success. This is possible through thorough evaluation and making adjustments where necessary. Of course, we ensure that campaign performance is shared with you, so you stay well-informed.
Engaged & accessible
We are proactive, can switch quickly and are easily accessible.
Always results-driven
We are always motivated to achieve the best result for our customers.
Transparent & clear
No abracadabra. We show everything we do and always as clearly as possible.
Contact us for the possibilities
Are you convinced that outsourcing LinkedIn advertising is for you? Then let us be your partner! We would love to help you achieve great results. Contact us quickly so we can discuss the possibilities without obligation. You can contact us by calling: 0031 850 600 870 or by sending us an email. You can also send a WhatsApp message via the WhatsApp button at the bottom right, and we will get back to you as soon as possible. Whether you want to start a collaboration right away or still have some questions about LinkedIn advertising for your company: we are here for you!
Free Strategy Session
Do you want to take your online marketing to the next level? Request a free strategy session now.
Make use of our other online marketing services
Of course, LinkedIn is not the only good social media channel to advertise on. There are many other interesting advertising channels you can consider. We can also help you with these. As a full-service online marketing agency, we specialize in all forms of online marketing. So, if you want to better position your company through online marketing, you’ve come to the right place. In addition to managing ads on various platforms, we can also help you with creating a new website, optimizing your website, SEO services, or Google Ads. So, feel free to contact us if your company needs effective online marketing.
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