CASE
Fixers
In this case study, you’ll discover how ROXTAR helped Fixers, a hardware repair company, grow in the digital world. We show how a strategic SEO approach and the development of a new, user-friendly website transformed and expanded Fixers’ online presence.
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SEO-optimized pages on the new website
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pages in Google’s top 5
“I CAN WHOLEHEARTEDLY RECOMMEND ROXTAR TO ANYONE LOOKING FOR AN EFFECTIVE PARTNER FOR THEIR ONLINE MARKETING.”
new WEBSITE!
ROXTAR helped Fixers develop a brand new website! Curious how it looks? Click the button!
Additionally, we added rich and informative content that reflects Fixers’ expertise, while ensuring that search engine optimization (SEO) principles were applied for better visibility. The result is a website that not only distinguishes Fixers’ products, but also strengthens the company’s reputation and attracts customers by providing an excellent online experience.
We developed a new website that supports the company’s solid and trustworthy image, while being user-friendly, attractive, and performance-oriented. Three crucial pillars were central to building this website: content, UX (User Experience), and UI (User Interface).
Our approach began with creating a streamlined navigation structure and an intuitive user interface to present Fixers’ enormous range of products in an organized way.
We took into account the needs of visitors and ensured a smooth user experience.
The website was made visually appealing with a contemporary design that strengthens Fixers’ brand identity.
Additionally, we added rich and informative content that reflects Fixers’ expertise, while ensuring that search engine optimization (SEO) principles were applied for better visibility.
The result is a website that not only distinguishes Fixers’ products, but also strengthens the company’s reputation and attracts customers by providing an excellent online experience.
SEO: REPAIRS… Locations!
Because Fixers is a large company, we at ROXTAR ensured that we compete on many levels in the field of SEO. In addition to link building, we developed an effective content strategy to increase website traffic, and thus conversions.
To achieve this, we first identified which keywords were most relevant for Fixers. These keywords focused on specific repairs, such as ‘iPhone 14 screen repair’ and ‘MacBook battery repair’. We then created optimized landing pages for each of these repairs, containing rich and informative content. These pages served as informative hubs for potential customers, positioning Fixers as the authority in the field of repairs.
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Fixers’ new website contains more than 300 SEO-optimized pages.
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Under ROXTAR’s SEO strategy, Fixers achieved top 5 rankings in Google with more than 350 relevant keywords.
Fixers REPAIRS in VARIOUS AREAS IN THE TOP 10!
But our strategy didn’t stop there. We understood the importance of local SEO and therefore targeted cities and towns in the Netherlands. This resulted in keywords like ‘iPhone repair Amsterdam’ and ‘Laptop repair Utrecht’. We created an extensive range of specific landing pages for each of these locations and linked them to the corresponding repairs.
With this approach, we enabled Fixers to compete at different levels in search engines, both based on specific repairs and based on locations. This led to significant improvements in Fixers’ search engine position and visibility, attracting more relevant traffic and potential customers.
With this approach, we enabled Fixers to compete at different levels in search engines, both based on specific repairs and based on locations. This led to significant improvements in Fixers’ search engine position and visibility, attracting more relevant traffic and potential customers.
ROXTAR also emphasized frequently asked questions related to hardware repair. For example:
By creating content for these types of topics, people come to Fixers’ website for answers. This creates traffic and with good UX and UI, this can lead to conversions. Ultimately, we helped get 380 search terms into Google’s top 5!
This is how we do it!
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ROXTAR helps you!
At ROXTAR, we’re proud of our successful collaboration with Fixers. Thanks to our thoughtful SEO strategy and the development of a new website, we helped Fixers thrive online. Our SEO efforts and optimized landing pages significantly improved Fixers’ search engine position!
The new, user-friendly website strengthened online trust and credibility. As an entrepreneur inspired by this success story, we invite you to contact us without obligation through our contact form. At ROXTAR, we’re ready to strengthen your online presence and help your business grow in the digital world. Together we’ll achieve your online goals.
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