SEO agency Amsterdam

An SEO agency in Amsterdam works in the toughest search market in the country. Nowhere else are there so many agencies, and nowhere else is the competition for keywords this fierce. That does not mean you cannot break through, but it does mean you have to choose more sharply what you aim for.

If you are looking for an SEO agency in Amsterdam, you have come to the right place. As an SEO agency we can help you become easier to find in search engines such as Google. Want more people to visit your website or webshop? Then a good position in the search engines is the way to get there. Everyone uses Google to look for products or services. If your website is easy to find in the search results, that brings you more visitors. As an SEO agency in Amsterdam we can focus on specific keywords, so you become visible for exactly those terms. That is how we make sure your website is found by your audience.

An SEO agency in Amsterdam helps you climb higher in Google in one of the most competitive search markets in the Netherlands. It combines technical work, content and link building, and knows the local competition. That way customers in and around Amsterdam who search for your services find you more easily.

As an SEO agency in Amsterdam we value transparency and good communication highly. That is why we always let you know what work we are doing to improve your visibility in the search engines. That way it is never a mystery to you what is actually happening. The results of our work are also very easy to measure with tools such as Google Analytics, so you soon see for yourself what SEO brings you.

In Amsterdam you win locally not only with your website, but also with everything Google knows about your business in the city. This is how we approach local SEO for Amsterdam businesses:

• A Google Business Profile in good shape. The right category, opening hours, photos and a description of your services. For searches that include “Amsterdam”, this profile decides whether you appear in the map at the top. Read more about the Google Business Profile.
• Reviews with substance. Not just stars, but reviews in which customers mention your service and your part of the city. They help in Google and are quoted more often in AI answers.
• The same details everywhere. Name, address and phone number exactly the same on your website, your profile and in business directories.
• Pages per service, and per district where you are really active. A separate page per district only works if you actually serve customers there or have a branch there; otherwise Google sees it as filler.
• In English too. A large part of Amsterdam searches in English. A good English version of your most important pages opens up a second market.
• Links from the city. Mentions by Amsterdam business associations, partners and local media carry a lot of weight for local positions.

Want to know how this works outside Amsterdam? Read more about local SEO.

ROXTAR is based in Amsterdam itself, on the Asterweg in Amsterdam-Noord. So we do not just know the city from the search results: we know how busy the Amsterdam market is, how many agencies and business owners compete for the same spots, and how important a strong Google Business Profile is here.

With us you talk to the specialists who actually do the work, and we are happy to visit you or welcome you at our office. Would you rather know first what SEO costs? Just ask us: we start with an analysis, so you know in advance what is needed.

We work those search terms into the content on your website as keywords, so search engines know what your website is about. Finally, we also do link building. We place links to your website on other websites with a lot of relevance. That gives your website more authority.

SEO can even be worthwhile if you have a physical shop and only sell your products in Amsterdam. In that case, as an SEO agency in Amsterdam, we can make sure you become visible locally. That way you are found sooner by people near you, and also by people who use local search terms. Local SEO can be very interesting, and if you want to be found nationally through your Google Business Profile, you have also come to the right place. Our local SEO specialists will then focus on more generic keywords.

At ROXTAR we know very well how important it is for an SEO agency in Amsterdam to keep adapting. Major search engines such as Google keep rolling out updates, so SEO keeps changing. Some techniques that worked a few years ago are better avoided today. When Google releases an update, we know about it straight away, and where needed we adjust our techniques. When optimising your website we also always keep your long-term visibility in mind. Google’s goal is to show users the best website, and we make sure yours is that website.

Why is SEO in Amsterdam harder than in other cities?

Because more businesses are fighting for the same spots. A search such as ‘lawyer Amsterdam’ has dozens of serious candidates, where a smaller municipality has three. Amsterdam businesses also advertise more often, which pushes the organic results further down.

Can a small business in Amsterdam still reach the top?

Yes, but rarely for the broad term. If you try for ‘hairdresser Amsterdam’, you lose to chains with much more authority. If you aim for the neighbourhood and the specialisation, for example a treatment in De Pijp or Oud-West, you can win. In a city whose districts work like separate towns, that works better than in most other cities.

Do you only work for businesses in Amsterdam?

No. Our office is on the Asterweg in Amsterdam-Noord, but the work is not tied to a location. We do know this market best, simply because most of our clients are here.

What does it cost to outsource SEO in Amsterdam?

The price depends on how competitive your market in Amsterdam is and where your site stands now. In a busy city like Amsterdam the competition for many keywords is tough, so reaching the top often takes a bit more work. We start with an analysis, so you know in advance what is needed.

Why outsource SEO to an agency in Amsterdam?

An agency in Amsterdam knows the local market and the competition in the city. You have short lines of contact, you can drop by and you work with people who know how to stand out in the search results right here. We are based in Amsterdam-Noord and work for business owners all over the city.

Why does SEO matter even more in Amsterdam?

Amsterdam is the most competitive market in the Netherlands: for almost every keyword you compete with many businesses for the top positions. Strong SEO, with technical work, content and link building, makes the difference here between being found and staying invisible.

Where is your office in Amsterdam?

Our office is at Asterweg 17, A6, 1031 HL in Amsterdam-Noord. On weekdays you can reach us from 9:00 to 17:30 on 085 060 0870 or at info@roxtar.nl. If you want to visit, please book an appointment in advance so the right specialist is there.

Would you like to know more about our work? The specialists at our SEO agency in Amsterdam are happy to talk with you! We will gladly tell you how we differ from other SEO agencies and what we can do for you. Get in touch via Facebook or use our SEO website check straight away!

Is your business based in another city? Good to know: you can also hire us as an SEO agency in Almere and an SEO agency in Haarlem, among other places. So feel free to contact us if your business is located in another region. We can improve your visibility in Google there too.